International broadcast and media supplier and end-user associations get together to drive common interests worldwide
London, 18 August 2016
The Association for International Broadcasting today announced that it has entered a strategic partnership with IABM. AIB represents 70 major international broadcasters and has an active community of 27,000 senior executives in media companies in over 160 territories; IABM membership comprises 450+ broadcast and media technology suppliers worldwide. The partnership brings together both ends of the industry to create opportunities for conversations that will dramatically increase understanding and cooperation across the entire media ecosystem.
“We are delighted about this new collaboration,” said Simon Spanswick, chief executive of the AIB (pictured left). “It is important that there is understanding of broadcasters’ needs and requirements in the rapidly changing and constantly evolving media marketplace. IABM’s members are crucial to the production and delivery of programmes so it makes sense for there to be conversations between the production and vendor communities. As the AIB’s members face ever more challenges from changing audience consumption patterns, cyber threats and the need to operate more sustainably, the dialogue between the two ends of the industry are ever more crucial.”
“IABM members have been keen for us to help promote dialogue, cooperation and understanding between them and end-users and so this partnership will be warmly welcomed both by our members and the wider industry,” said Peter White, IABM CEO (pictured right). “AIB is the perfect partner for IABM and working together will naturally further both organizations’ aims; at a stroke, we have created an open forum that will foster stronger and deeper relationships between all the industry’s stakeholders across both supplier and end-user organisations.
“AIB has the international reach and knowledge to help IABM members better understand the challenges and opportunities the rapidly changing media landscape is creating. This strategic partnership will benefit IABM members by enabling them to develop new and relevant products and services to meet end-users’ actual rather than perceived requirements. As the relationship between the two associations develops, more and more areas for cooperation will open up for the benefit of everyone,” White concluded.
The closing date for the AIBs 2016 has been extended at the request of broadcasters and production companies around the world. They have asked for additional time to enter their factual content in the 17 categories of this year’s competition.
All entries must be received no later than 1700 GMT on Friday 15 July 2016.
Full details of how to enter the AIBs 2016 are available online at http://theaibs.tv.
The Association for International Broadcasting has announced that it is starting a series of work on the issue of sustainability in the broadcasting sector.
Speaking at the Business & Climate Summit in London, AIB chief executive Simon Spanswick said that there is a need for media companies around the world to develop strategies that will increase the sustainability of their businesses. Some countries have already developed systems and plans that, for example, allow broadcasters and production companies to calculate the carbon emissions produced during programme making.
The AIB has released a briefing note that provides simple steps that broadcasters can take to help them become more sustainable.
In addition, the AIB is launching a new Sustainability Working Group to provide a platform to share information, experience and expertise among the AIB’s worldwide Membership.
The AIB is also working to ensure that its broadcaster Members collaborate on ways to promote the United Nation’s Sustainable Development Goals to audiences around the world. More details of initiatives in this area will be announced in coming weeks.
The United Nations Secretary General, Ban Ki Moon, presented a keynote speech at the Cannes Lions advertising festival on 24 June calling on the advertising industry to work together to support the UN’s Sustainable Development Goals. On stage alongside the Secretary-General were the heads of five of the world’s largest ad agencies: Yannick Bolloré, Chairman and Chief Executive Officer of Havas, Michael Roth, Chairman and Chief Executive Officer of IPG, John Wren, President and Chief Executive Officer of Omnicom, Maurice Lévy, Chairman and Chief Executive Officer of the Publicis Groupe and Sir Martin Sorrell, founder and Chief Executive Officer of WPP. Dentsu CEO Tadashi Ishii sent a video message to the event from Tokyo.
Ban Ki Moon said: “I am here to ask for your help. This is Cannes, so I have come with a pitch. I know all of you have tremendous power to shape opinions. You are master story-tellers. And I want you to help us create the biggest campaign ever for humanity.”
He went on to explain the challenge: “Last September, leaders of 193 member states of the United Nations adopted the 2030 Agenda for Sustainable Development with 17 goals. If we implement these by 2030, all seven billion people on this planet will be put forward towards a future where nobody will be left behind. I ask you to use all your creativity, ingenuity, innovation and power of persuasion. Help us transform a complex and abstract agenda into personal, emotional and concrete walkable solutions, and make it your own story.”
The six agencies have agreed to work together – putting side their differences and competing commercial interests – to promote the SDGs over the coming 14 years.
The work of promoting the SDGs will move from the advertising industry to the media industry at the Business&Climate Summit in London on 28 and 29 June when Sir Martin Sorrell will expand on his mission to promote the SDGs and encourage media companies to join the advertising sector’s initiative. Sir Martin will open a special two-hour session at the Summit that will also see AIB CEO Simon Spanswick talk about how the media industry across the world is working on the SDGs and climate change in particular.
The Association for International Broadcasting is pleased to be working with the World Bank Connect4Climate Campaign on a special session at the Business&Climate Summit taking place in London on 28 and 29 June 2016.
A session devoted to the way in which advertising and media companies are responding to the challenge of climate change takes place with speakers including:
Sir Martin Sorrell, Chief Executive Officer, WPP Andy Ridley, Chief Executive Officer, Circle Economy Jonathan Charles, Managing Director, Communications, EBRD & Former BBC Anchor Chris Hirst, Chief Executive Officer, Havas UK Caroline Nursey, Executive Director, BBC Media Action Beth Garrod, Director, Social Responsibility, Viacom International Media Networks Simon Spanswick, Chief Executive Officer, Association for International Broadcasting
The session will explore how media companies are engaging on the issue of climate change as well as how they are reporting on this complex subject.
As the closing date for the AIBs 2016 approaches, entries are arriving constantly at the headquarters of the Association for International Broadcasting.
These 12th annual awards celebrate the best in factual productions across television, radio and online. The AIBs are truly international, open for work produced in any language, from any organisation whether broadcaster or production company, newspaper or online platform.
The closing date is 30 June 2016. For complete information on the AIBs 2016, download the entry book and visit the AIBs website. You can see the names of our international panel of judges and details of past years’ competitions.
The Association for International Broadcasting today announced that it has entered a strategic partnership with IABM. AIB represents 70 major international broadcasters and has an active community of 27,000 senior executives in media companies in over 160 territories; IABM membership comprises 450+ broadcast and media technology suppliers worldwide. The partnership brings together both ends of the industry to create opportunities for conversations that will dramatically increase understanding and cooperation across the entire media ecosystem.
“We are delighted about this new collaboration,” said Simon Spanswick, chief executive of the AIB (pictured left). “It is important that there is understanding of broadcasters’ needs and requirements in the rapidly changing and constantly evolving media marketplace. IABM’s members are crucial to the production and delivery of programmes so it makes sense for there to be conversations between the production and vendor communities. As the AIB’s members face ever more challenges from changing audience consumption patterns, cyber threats and the need to operate more sustainably, the dialogue between the two ends of the industry are ever more crucial.”
“IABM members have been keen for us to help promote dialogue, cooperation and understanding between them and end-users and so this partnership will be warmly welcomed both by our members and the wider industry,” said Peter White, IABM CEO (pictured right). “AIB is the perfect partner for IABM and working together will naturally further both organizations’ aims; at a stroke, we have created an open forum that will foster stronger and deeper relationships between all the industry’s stakeholders across both supplier and end-user organisations.
