US communications, media and entertainment company Comcast launched TV One, a new cable channel aimed at African-Americans. Targeting over 25s, TV One’s lineup will include sitcoms, dramas, a reality gospel show and events such as the Cowboys of Color International Rodeo. The channel will be competing with Black Entertainment Television (BET).
“Comcast strives to provide as diverse an array of programming choices as possible for our subscribers, and we’re working with TV One to make this new network widely available,” said Comcast spokesman Tim Fitzpatrick.