RRsat Global Communications Network Ltd. (NASDAQ: RRST), a rapidly growing provider of comprehensive content management and global distribution services to the television and radio broadcasting industries, announced today it has signed an agreement with WatchIndia TV, a popular video platform which enables live and on- demand broadcasting of well-known Indian TV stations worldwide. Watchindia TV is a subscription-based service which enables the global Indian diaspora to watch local Indian channels and programming through the Internet. WatchIndia TV is a subsidiary of Live Asia TV.
According to this agreement, RRsat will provide Watchindia TV with various transmission services including downlinking, turnaround, playout, and Internet connectivity. Using RRSATs transmission services, Watchindia TV will be able to extend its platform and offer its more than 500 thousand users with additional live and on-demand channels broadcast from India.
As a growing company in a rapidly evolving market, it is important that we are able to support the latest technologies and changing viewing trends, commented David Rivel, CEO and Founder of RRsat. The ability to watch TV from your hometown through the Internet, wherever you are in the world, is a new and fast growing development, particularly as people become more mobile and Internet bandwidth grows. We believe we are very well positioned to enable this emerging and growing trend.
Our partnership with RRsat will enable us to expand our platform to support our increasing global subscriber base, said Jonathan Benartzi, CEO and CO-Founder of Live Asia TV. As the Indian content market grows, we are committed to providing access to a larger number of channels. The partnership with RRsat guarantees we will continue to do it rapidly and aggressively.