Asia’s leading broadcaster Star Group Limited, in conjunction with Singapore-based info-communications company StarHub, announced the launch of Star Chinese Movies on StarHub CableTV from 21 January.
This follows the launch of History Channel in India in November and Star Chinese Movies and Xing Kong’s introduction on PCCW’s Broadband in Hong Kong in December. Star Chinese Movies, which features over 100 movies including at least 20 exclusive premieres a month, is aired in Mandarin and the movies are commercial-free. The channel will be offered as free-to-air till February 22.
Star’s other channels available on StarHub Cable TV include Star Movies, Star World, Star Sports, ESPN, National Geographic Channel and Phoenix Chinese Channel.
StarHub operates its own nation-wide broadband network that delivers multi-channel cable TV, data, voice and Internet access. The company will also offer Digital Cable Services in 2004.