In addition to the presentation of the International Media Excellence Awards, the gala evening on November 4th also includes a special guest in conversation with the AIB.
Joanna Shields (http://www.crunchbase.com/person/joanna-shields) has extensive experience of the use of social media and online platforms to expand broadcasting into the new world of multi-platform and multi-media broadcasting. She will be offering insight into how broadcasters need to adapt to this new and complex world, and will also highlight some of the opportunities that exist to exploit innovative ways to reach and interact with audiences.
Joanna was President of Bebo, responsible for all commercial aspects of the global social media network. Following the takeover of Bebo by AOL she became Executive VP for People Networks at AOL , charged with integrating and growing all of AOLs social media platforms. During her time at Bebo, the company produced the Internets most successful serialized drama, KateModern, which was nominated for two BAFTA awards and secured the Broadcasting Press Guild Innovation Award for Outstanding Development in Broadcasting.
Prior to her time at Bebo, Joanna was at Google as Managing Director for Google Europe, Russia, Middle East & Africa, where she built partnerships with some of the worlds largest media and telecom companies. She had previously been with RealNetworks as Vice President, International, where she launched the companys mobile business unit
Joanna has is now launching a digital media content company with Elisabeth Murdoch, chairman and CEO of independent TV production company Shine Group. The company aims to fuse television production with the power and reach of social media and will also focus on bringing Shine Group content online.
Details of The AIBs including how to book can be found here