Image showing the different categories in the 2012 AIBsThe 2012 AIBs are now open for entries.  The launch took place on Monday 2nd April at MIPTV in Cannes in front of an audience of broadcasters from all over the world.  Our thanks go France24 who hosted the event on their stand.

Each year, AIB organises a global search for the very best content. Programmes are entered by broadcasters, independent producers and journalists from countries on just about every continent, including Antarctica. The goal for each entrant is the same – to be recognised by their peers in the international broadcasting business by winning an AIB Award. We know it means something. It helps producers spot rising talent. It provides a bench-mark for the information branch of the media sector. In the last 8 years, we’re proud to have helped talented people further their careers.

This year, in addition to our regular awards covering radio and television current affairs, documentaries, investigative journalism, children’s programmes, science, sports technology and marketing, we are proud to announce two new awards which reflect the changing face of broadcast journalism:

  • Best short documentary, feature or report which highlights the increasing production and consumption of top-quality short programmes from a range of new and existing content producers
  • Best coverage of London 2012 which looks forward to the coverage of the Olympic Games which promise to break new ground in terms of 3D production and use of social media and second screens

The AIB is also looking to keep our judging panel fair and fresh. Although we’re based in the UK, we are proudly international in our outlook. Launching the awards on the France24 stand was deliberate.

We’re aware that Western media has an Anglo-Saxon bias. Which is why our awards have always attracted entries from producers who don’t work in English, yet have an important story to share with their audiences. We also know that with the current financial crisis, you need to be creative and clever to get the budgets you need to do a proper job.

Our judges know how to spot genius when they see or hear it. So we’re looking for new judges who will help us continue the tradition of seeking out brilliance. We really do concentrate on world-class content. Anyone can set up a gong-factory – it takes real hard work to be fair.

To find out more about the awards download The AIBs 2012 entry book here.