18 June 2007
The Al Jazeera Network has announced it has signed its largest ad campaign agreement with the Turkish Ministry of Tourism and Culture for an undisclosed amount.
Speaking from Al Jazeeras headquarters in Doha, Commercial Director Abdullah Al Najjar said, We are delighted with this agreement. It represents the growing recognition within the commercial sector of the strength of the Al Jazeera brand and the value of advertising on Al Jazeera. We take great pride in this agreement and our relationship with the Turkish Ministry of Tourism and Culture.
H.E. Mr. Mithat Rende, Turkish Ambassador to Qatar said, Al Jazeera has emerged as the leading network in the region and in the process the network has become one of the most familiar international brands. We recognize this value, and therefore, it was quite natural for the Turkish Ministry of Tourism and Culture to choose the Network to broadcast its tourism ads. I am very happy with this relationship and I look forward to a long and fruitful relationship with the Network.
The ad campaign will start in June on Al Jazeera and will showcase the Turkish Ministry of Tourism and Cultures new advert.
Al Jazeeras portfolio of advertisers includes international names such as Reuters, Sony, Nokia, Shell, The Malaysian Tourism Authority, Dubai Tourism and Cyprus Tourism as well as Tanmyat, Pepsi, Samsung, Etihad Airways, Qtel, LG, Qatar Airways, QNB, General Motors, Red Bull, Master Food Snickers, Qatar Financial Centre, Rolls Royce, Vodafone, Qatar Petroleum, Reach out to Asia, Dubai Properties, Mercedes .
5 June 2007
The English-language TV channel Russia Today has launched its own section at YouTube portal. The channel plans to use the YouTube service to showcase its top news, reports, documentaries and stories.
For us, the agreement with YouTube is the chance to widen audience of our channel by hundreds of thousand users of Internet, for whom, watching TV on the computer monitor is more habitual and comfortable, said Russia Today Editor-in-Chief Margarita Simonyan.
The section will be renewed each day and the access to Russia Todays stories will be free for all users.
1 June 2007
German international broadcaster Deutsche Welle is now offering hourly updated one minute news headlines for mobiles in German and English.
DW has been experimenting with special Internet services for mobile phones since 2005 – for the football world cup 2006 30 languages were on offer.
The German and English programmes of DW-RADIO were also recently launched for mobile reception.
The new ‘DW-TV News’ service is available free of charge from mobile.dw-world.de, for use with UMTS or EDGE-enabled mobile devices such as mobiles, PDAs or Pocket-PCs.
1 June 2007
RRSat Global Communications Network Ltd., a rapidly growing provider of comprehensive content management and global distribution services to the television and radio broadcasting industries, announced today that it recently started operating a new multiple channels per carrier (MCPC) platform on the Galaxy 23 satellite located at 121 degrees West. The new C-Band platform, acquired through a deal with a leading satellite operator – Intelsat, will serve a growing number of broadcasters wishing to enter the dynamic North American market by connecting to the leading cable operators and direct broadcast satellites (DBS) in the USA and Canada.
“We are very excited to increase our penetration to the lucrative North American market through the new MCPC platform on the renowned and leading Galaxy 23 satellite,” commented David Rivel, CEO and Founder of RRSat. “This new platform will enable us to further expand our reach to the leading cable and satellite operators in North America, offering our customers even broader distribution by reaching millions of new households daily. We constantly strive to offer our customers the most diverse and geographically broad basket of products, and this addition will substantially enhance our offering to the North American market.”
31 May 2007
Al Jazeera English, the international news channel based in Doha, is now available in Africa thanks to a deal with MultiChoices DStv platform. The channel went on the air on DStv channel 62 on 31 May 2007 at 10.00 CAT (Central African Time).
Al Jazeera English is the first English language global news and current affairs channel to be headquartered in the Middle East and broadcasts to more than 90 million cable and satellite households worldwide. The channel – which boasts one of the largest international newsgathering operations of any broadcaster – is also available through live streaming and via YouTube.
Al Jazeera English has a strong presence and high level of expertise in Africa through its bureaus and dedicated resources. The Channel currently has bureaus in Cairo – Egypt, Abidjan – Ivory Coast, Nairobi – Kenya, Johannesburg – South Africa and Harare – Zimbabwe and shares the resources of Al Jazeera Arabic Channels African bureaus located in Ndjamena- Chad, Tripoli- Libya, Nouakchott- Mauritania, Rabat- Morocco, Dakar- Senegal, Mogadishu-Somalia, Johannesburg- South Africa and Khartoum- Sudan.
MultiChoices General Manager of Content, Aletta Alberts said, We are pleased at the addition of Al Jazeera English to our platform as it will further enhance our offering. My team and I are constantly challenged to ensure that our content continues to engage our very diverse customers. We believe that the Al Jazeera English channel will help achieve this, as it provides news and information across cultures, providing a new perspective and also exposure to stories previously untold.
Director General of the Al Jazeera Network, Wadah Khanfar said, Our deep commitment to the profession of journalism and our broad presence in Africa with our dedicated resources bring an additional depth of coverage to the important issues and stories in Africa. We are excited at the access that this agreement has given viewers in Africa and we look forward to a long and fruitful relationship with Multichoice.
Nigel Parsons, Managing Director at Al Jazeera English commented, We are delighted that MultiChoice will be carrying Al Jazeera English and that they recognise the growing hunger for accurate, impartial and objective news. This agreement allows MultiChoice to offer people more choice in their news consumption.
31 May 2007
The BBC‘s combined international news services attracted a record global weekly audience of more than 233 million during 2006/7. The announcement of the new audience figures came from the BBC this month, drawn from independent surveys it commissions throughout the world.
The global audience figure for the combined services of BBC World Service radio, BBC World television and the BBC’s international online news service bbcnews.com is up 23 million from 210 million last year; notably, many people used more than one service. BBC World Service’s weekly radio audience estimate is a record 183 million, up 20 million on last year.
BBC World – the commercially-funded international English language news and information television channel – now has estimated record audiences of 76 million viewers a week, up from 65 million in 2005/6.
The BBC’s international-facing online news sites attracted a record 763 million page impressions in March 2007, up from 546 million in March 2006. There were a record 38.5 million unique online users across the globe during March 2007, up from 32.8 million a year ago.
BBC Global News Director Richard Sambrook said: “This is a strong and welcome indication that the BBC’s news services are strengthening their impact with audiences around the globe in the highly competitive multimedia age. People around the world are increasingly turning to the BBC when they need quality news and information that is independent and trusted.”
There were large BBC radio audience increases in Bangladesh – up 8.3 million. Increased survey coverage added 7.5 million to the estimate in Democratic Republic of Congo and 7.0 million in Afghanistan. Weekly audiences in radio markets in India, Nigeria, Pakistan and Rwanda all grew by a million or more during the year. BBC World saw substantial growth in audiences in Africa, Canada, Egypt, India, Pakistan and the USA.
