4 August 2016
Following the new IPSOS Affluent Survey Africa release today, every month Euronews is consumed (TV+digital) by nearly 800,000 of Africa’s most affluent people; daily, Euronews is also the most watched international news channel in Cameroon.
Euronews is available in Africa through its complete offer (TV + digital: online, social networks, mobile apps). Every month, 797,000 of the most Affluent African people consume Euronews, which represents 23.1% of the elite population.
IPSOS analyses the media consumption of Africa’s elite including the top 15% of the most prosperous and influential adults in 7 countries (Cameroon, Ghana, Kenya, Morocco, Nigeria, South Africa, Uganda) which represents 3.455 million people.
Among the monthly digital users of Euronews, the survey highlights that 78% of them chose to access through either a mobile or a tablet. With its responsive web design, euronews.com is suited to all mobile and tablet to better meets consumer needs and habits, in information seeking.
Moreover, among the language services available, 56% of monthly digital consumers use either the French or the Arabic version of Euronews. Once again, the multilinguism of Euronews is a key element to succeed around the world and meets the need for the elite to follow the international news in their own language.
Euronews: #1 in Cameroon on daily reach
Euronews is the leading international news channel in Cameroon. Every day, 37% of the most affluent Cameroonian watch Euronews, which represents 107,000 viewers.
Furthermore, 51.3% (148,000) watch the channel every week and 69.7% (202,000) each month.
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Olivier de Montchenu, Euronews Sales Managing Director |
“Today in Africa, Euronews group is a key player for all advertisers who want to reach people interested in extensive and reputable news content. Euronews is positioned as a multilingual and international news source, is already well established over the continent as the new IPSOS survey shows. With Africanews launched this year, the first independent and multilingual pan-African news source, we are able to propose cross-media advertising campaigns using all Euronews and Africanews’ products from TV to our platforms and social networks.”
IPSOS Affluent Survey (formely EMS)
In 1995, EMS was designed to expand the Pan European Media market and to allow comparative analyses on a national and multi-national basis. EMS contained significantly more detailed demographic, classification and marketing data than any other survey available at the time or indeed now.
The Affluent Survey Africa is part of the Ipsos suite of Affluent surveys which now cover Europe, The Middle East, Africa, Asia/Pacific, Latin America and the USA, spanning 50 countries and reflecting approximately 147 million affluent individuals.
(Source: Euronews press release)
1 August 2016
As part of the support project by the Ministry of Economy, Trade and Industry for the recovery from the Kumamoto Earthquake, Japan International Broadcasting Inc. (JIB) will broadcast a series of TV programmes entitled Japan Food Quest – Kyushu – comprising of programmes domestically produced by broadcasting members of The Minkyokyo. The series will air starting in August continuing through September, 2016.
Due to the Kumamoto Earthquake, the number of tourists from abroad visiting the Kyushu Region has drastically decreased. A proactive worldwide presentation of the charm and appeal of Kyushu, particularly its local harvests and food specialties, is necessary in order to bring back and attract more overseas tourists to the region.
Japan Food Quest – Kyushu – is a series of 30-minute documentary programmes featuring various food specialties from Kyushu. Each programme also takes a look at the efforts of the farmers and producers, as well insights on the cultural landscape of the area. JIB will broadcast nine programmes produced by the broadcasting members of The Minkyokyo, with an updating commentary from the programmes’ directors, on NHK WORLD TV, in English. (On-air every Friday, 8:30 am JST, broadcast four times each programme)
・Aug. 05- Tonkotsu Ramen: The Heart and Soul of Hakata (RKB Mainichi Broadcasting Corp.)
・Aug. 12- Kumamoto Salad Onions: A Vegetable-led Revival (“RKK” Kumamoto Broadcasting Co., Ltd.)
・Aug. 19- Ayu Fish Sauce: A Saucy Success Story (Oita Broadcasting System, Inc.)
・Aug. 26- Adversity and Triumph: Miyazaki Beef (Miyazaki Broadcasting Co., Ltd.)
・Sep. 02- Makurazaki Dried Bonito: New Recipe for a Tasty Classic (Minaminihon Broadcasting Co.,Ltd.)
・Sep. 09- Champon: Secrets behind Nagasaki’s Signature Dish (Nagasaki Broadcasting Company)
・Sep. 16- Amanatsu: The Fruit of Dreams (RKB Mainichi Broadcasting Corp.)
・Sep. 23- Kumamoto Shio Tomatoes: Gifts from the Sea (“RKK” Kumamoto Broadcasting Co., Ltd.)
・Sep. 30- Pearly Specialty: Miyazaki Caviar (Miyazaki Broadcasting Co.,Ltd.)
※For more information, please visit the series’ website: kyushu.jibtv.com
The series is also scheduled for broadcast on Taiwan’s terrestrial channel FTV-Formosa TV in English with Chinese subtitles, and South Korea’s terrestrial channel OBS dubbed in Korean.
(Source: JIB press release)
1 August 2016
Establishing a new age of family TV entertainment as Saudi Football League returns to “Arabsat”
Arabsat commits to protecting viewers from pirated content
MBC PRO SPORTS channels resume broadcast on Arabsat with Saudi Super Cup between Al Ahli and Al Hilal
MBC Group channels announced the transition of its gulf channels and MBC Pro Sports Channels to “Arabsat” through a strategic partnership signed with “Arabsat” today. The cooperation aims to establish a new era of family TV entertainment reinforcing high quality viewership. While the transition of some channels will be exclusive to “Arabsat”, the next stages will focus on providing sophisticated reliable receivers, enabling viewers to experience the best in modern TV.
Khalid Bin Ahmed Balkheyour, “Arabsat” CEO stated: “We are pleased with this partnership between Arabsat and MBC Group; it is proof that the media industry is progressing in the right direction”. Balkheyour reiterated the benefits of this collaboration: “Most important is the protection of Intellectual Property Rights in the region through our commitment to prohibiting any channel from broadcasting pirated content, and so ultimately protecting and serving the Arab viewers’ interest”.
“Arabsat” initiated new HD technology several years ago in collaboration with Arab States Broadcasting Union (ASBU) with the aim of improving the HD quality and growing it in the Arab world.
Sam Barnett, MBC Group CEO said: “We are delighted to be partnering with Arabsat and progressively, we will be moving our Gulf focused channels exclusively onto Arabsat.” Barnett added “Arabsat enjoys high viewership in general and in the GCC in particular and we’re sure that the addition of more exclusive MBC channels will boost Arabsat’s penetration further”.
Most immediately this partnership sees the return of the Saudi Football League to Arabsat. MBC PRO SPORTS will broadcast on “Arabsat” as of Monday 8th August during the Live broadcast of the Saudi Super Cup between Al Ahli and Al Hilal taking place in London.
(Source: Arabsat press release)
29 July 2016
Deutsche Welle (DW) has recorded a marked increase in its audience reach over the last year. 135 million people watch, listen to or use DW programmes and services at least once a week, compared to 118 million in 2015. The English-language TV programme and digital offerings across languages, especially in social media, are particularly successful.
DW Director General Peter Limbourg: “The positive development in the number of users of our media strengthens our conviction to focus on digital media and extensive news programming in English. The popularity of our formats, especially in the Middle East and Africa, is proof of DW’s positive image. Thanks to our multi-language editorial teams, DW is a recognized and valued source of independent, reliable journalism.”
TV programs
DW offers 24-hour TV programmes in German, English, Spanish and Arabic. TV formats in 16 languages are broadcast in cooperation with more than 2,500 partners worldwide. DW now reaches 66 million viewers, as compared to 55 million in 2015.
Among the four languages, English programming is the most popular with viewers, reaching up to 30 million people every week. The redesigned English channel was launched in June 2015. The hourly DW News shows which make up the core programming are complemented by magazines, reports, documentaries, interviews and talk shows. Interruptions due to breaking news are possible at all times.
Over the last year, the weekly number of viewers of DW’s Arabic television program in the Middle East and North Africa has increased by about 50 percent, due to many partnerships with regional TV stations. The digital offerings in Arabic are nearly as successful. The German-language programme is currently being updated and will be relaunched early next year with a clear focus on culture.
Radio programmes
For international broadcasters, radio remains a relevant media – especially in Africa, where DW programmes can be received via FM and short wave. Currently 40 million people listen to DW programmes on a regular basis, especially in Hausa and Kiswahili.
Digital offerings
29 million users choose the digital offerings of the DW App, on dw.com, social media or affiliated platforms. In 2015, the weekly figure was 22 million. The interactive app is available to download for free at dw.com/app/ios or dw.com/app/android).
Facebook likewise plays an important role. The increasing use of DW video content draws a growing number of young fans in Asia, especially in Bangladesh and Pakistan. In the Arab world, DW’s digital contents reach more than nine million users per week; in Europe it is more than six million.
July 29, 2016
The figures are the results of an extrapolation drawn from more than 90 studies with 250,000 participants from more than 60 countries. DW’s Market and Media Research department also took into account user figures regarding DW platforms including apps, Facebook and Twitter, as well as partner platforms.
(Source: DW press release)
29 July 2016
Mediacorp honoured some of the best journalistic works across its news platforms – on television, radio, print and online – at the 2016 Mediacorp News Awards Gala last night. Now in its tenth year, the Mediacorp News Awards celebrates excellence in journalism and commends journalists for constantly raising the bar of Mediacorp’s news reporting.
The annual awards event was held at the Conrad Centennial Singapore last night and was attended by about 150 people including 100 journalists, as well as newsmakers and judges.
Mr Shaun Seow, Chief Executive Officer of Mediacorp, said in his speech, “The Great Digital Disruption has lowered the barriers to entry to our business. Journalism as a trade is under siege.” He added that Mediacorp journalists have what it takes to overcome these challenges. They include “quality journalism that begets trust”, “investing time and resources so that audiences find us wherever they are”, and attributes like “intelligence, determination, an unwavering moral and ethical compass, a relentless drive to beat the competition, and perhaps most importantly the ability to work tirelessly.”
The Special Guest at the Gala was Ms Sun Xueling, Member of Parliament and Deputy Chairperson of the Government Parliamentary Committee for Communications and Information.
The winners in the five categories of work are:
1)Documentary/Special of the Year
Winners:
1) Get Real: Heart of the Haze (English Current Affairs)
2) Mr. Lee, One Year On (TODAY)
2)Feature Story of the Year
Winners:
1) Sabah Quake: Heart of Courage (English Current Affairs)
2) Undercover Asia 3: Kasur’s Lost Children (Programme Production & International Production)
3)News Story of the Year
Winners:
1) Nepal Quake: Singapore Gurkha confronts destruction at home village of Barpak (Digital News)
2) Channel NewsAsia Exclusive: Interview With President of the United States Barack Obama (English Current Affairs)
4) Young Journalist of the Year
Winner: Jackson Board, Senior Correspondent (Digital News)
5) Journalist of the Year
Winners: 1) May Wong, Correspondent (International News)
2) Leong Wai Kit, Senior Reporter (Singapore News)
The winners were picked from a field of some 30 nominees by a jury comprising Mr Douglas
Foo, Chairman of Sakae Holdings Ltd, Ms Judy Hsu, Chief Executive Officer of Standard
Chartered Bank, and Mr Richard Magnus, Chairman of the Public Transport Council.
(Source: Mediacorp press release)
