Just 12 months after taking delivery of their first eQ, MBC has purchased a second eQ editing/effects/grading/mastering system. The new system comes with the Pay as you Go HD option and will reside along the existing machine in the companys Creative Services Department.
MBC is the leading free-to-air, pan-Arab, news and entertainment channel. The decision to again choose Quantel technology was based on the networks successful experience with its first eQ, and was triggered by the networks decision to look towards the HD future. The addition of a second high-powered eQ resolution co-existent system will enable MBC to seemlessly work with multiple resolution material and take full advantage of the quality and versatility of HD to create the highest quality programmes and promos.
Mr. Keith Dallison, Senior Promotions Editor, said, With its all-round capabilities, the eQ provides the perfect environment to bring our SD and HD production strands together to create the finished project. eQs enormous speed means that it is the ideal system to meet our tight deadlines and stringent quality requirements and the Pay as you Go HD option makes it a low-risk investment for us.
Ramsay Ismail, Quantel Director of Sales, Africa, Middle East & India, commented, We are delighted that a company of such a high profile as MBC has once again chosen Quantel technology. At Quantel we have been working for years to offer our customers the tools to let them adapt to new formats and to widen their business opportunities. This purchase demonstrates MBCs commitment to an HD future, and were very happy that Quantel technology will be an integral part of that vision.