OmniBus Systems, the award-winning provider of comprehensive automation and content management solutions to the broadcast industry, announced that the company will be integrating its automation systems with the HP broadband and media portfolio. Specifically, OmniBus will standardize its solutions on the HP ProLiant server platform, which is based on Intel. and AMDT processors.
OmniBus will work closely with HP to size and specify ProLiant servers that are required for customers’ specific broadcast automation applications. The two companies will leverage resources to offer consistent and competitively priced solutions to all shared clients while meeting the unique needs of
each.
“Our goal at OmniBus is to provide the best, most economical automation solutions for our customers, and by standardizing on HP servers, we offer broadcasters a wide variety of options — often within the context of agreements they have already established with HP,” said Tim Mendoza, OmniBus Systems director of business development. “HP has set the worldwide standard for server systems, and the company’s experience in delivering high-quality products to clients across the globe will be an invaluable asset as we approach our shared customer base.”
OmniBus Systems’ automation and asset management solutions address every area of television broadcasting, facilitating processes from acquisition and recording of material through low- and high-resolution editing, media asset management, and playout to final archiving. As a software partner in HP’s broadband and media portfolio, OmniBus will receive sales, marketing, and engineering assistance.
In addition to providing solutions for customers requiring automation applications, the two companies will work together in expanding shared sales channels. Other areas of opportunity stemming from this OmniBus initiative include the development of benchmarks based on industry-standard servers that will enable identification of optimal configurations for specific applications and help reduce time to market.
“OmniBus is an important partner in our broadband and media portfolio, and we look forward to working collaboratively in sales within the cable MSO and broadcast entertainment verticals,” said Gabriele DiPiazza, director, Broadband and Media Solutions, HP. “We share with OmniBus a common desire to provide customers with cost-effective, standards-based IT solutions. As a result, we are equipped to deliver flexible solutions that integrate smoothly into broadcast infrastructures.”
The HP broadband and media portfolio provides solutions, including consulting and integration services, in all key phases of the digital content process from content creation, management, and production to distribution and real-time delivery.