WRN, the international transmission and broadcast specialist, announces the launch of its latest innovation for radio stations wanting to get onto Sky. WRNs On Air is described as the UK’s first fully serviced radio channel on the Sky digital platform.
The channel has been designed for stations wanting quick access to Sky digital but only for a limited period of time. This includes those stations already on the Sky grid but who want to be on the platform earlier than their official launch date. WRNs On Air channel is also the perfect place for large UK radio groups to test new formats or incubate a station, the smaller regional radio groups who see Sky as an essential broadcast platform but do not want to commit to a one year agreement or production companies who are producing and distributing stations for brand-owners. Even RSLs covering large sporting events can book space on WRNs On Air channel for the duration of their broadcast and instantly be available in over 7.4 million homes.
Richard Jacobs, WRNs Business Development Manager says: We saw a need in the radio market to develop a flexible product for stations who want to be on Sky but for a limited period only. Complete with an EPG number, this stereo channel can be hired for the distribution of a stations 24/7 output from one month to one year. With WRNs On Air channel it is now incredibly easy to get on-air.
WRN is a leading service provider to the UK and international radio industry and currently uplinks one in five of the non-BBC radio stations on Sky including RTE, Spectrum Digital, FCUK FM, Trans World Radio, Pulse Unsigned and Raaj Radio.
WRNs On Air channel goes live on November 15th 2004. More information about On Air can be obtained from WRNs sales team on 020 7896 4020 or sales@wrn.org.