euronews, the international news channel, has signed a partnership agreement with Panasonic, a worldwide leader in consumer electronics, for the launch of euronews on Panasonic’s VIERA CAST platform.

From now on, every Panasonic VIERA CAST user can access euronews content in 4 languages (English, French, German and Italian, new languages to be added in the future). Viewers can easily watch the latest news bulletin as well as the lifestyle magazines “cinema” and “le mag”. In addition to that, viewers can enjoy the “No Comment” section, one of euronews’ best known and award winning programme thanks to its originality and concept based on striking images, unedited with original sound from around the world.

VIERA CAST was launched in Europe in May 2009 and is available on Panasonic’s VT20, V20, G20, D28 (37- and 32-inch models) and D25 VIERA TVs, as well as Panasonic’s 2010 line-up of Blu-ray Disc and DVD players and recorders. This innovative feature allows users to access online content directly from the living room via an Internet connection without using a computer. euronews programmes are accessible through the easy-to-use VIERA CAST interface, which users can access by pushing the VIERA CAST button on their remote control.

According to the research institute In-Stat, more than one third of the TV sets sold across the world will be connected to internet in 2013. Panasonic estimates that on the over 4 Mio.TV sets due to be sold in 2010 in Europe, over 30 % will feature VIERA CAST.