RRsat Global Communications Network Ltd., a rapidly growing provider of comprehensive content management and global distribution services to the television and radio broadcasting industries, announced today that it has signed a distribution agreement with FOX Sports, a leading sports channel and a division of the FOX Broadcasting Company. FOX Sports, the flagship network of the FOX Sports Television Group, is Americas top-rated network for sports for 13 straight years (1997-2009), FOX Sports boasts rights agreements with each of the United Statess highest-rated sports.
Distribution of FOX Sports via the Eurobird-9 satellite in MPEG-4 format provides the FOX Sports Television Group with increased, yet cost-effective, coverage within Europe, the Middle East and North Africa, and with the possibility to add HD format in the future.
“We are proud that a major and leading sports channel, such as FOX Sports, chose RRsat to expand its distribution of leading US sports into Europe and the Middle East, commented Lior Rival, Vice President, Sales and Marketing of RRsat. We believe the fact that FOX Sport’s decision to expand their relationship with us, testifies their satisfaction with our existing services. We believe our expanding relationship with FOX could lead to significant additional business with FOX in the future. In addition, with this agreement, RRsat will be increasing the highly successful SD feed already being distributed to Israeli television operators with a parallel HD feed.
As one of the leading providers of sports coverage in the United States, we have a global audience and distribution is a key and an uncompromising undertaking for us, commented Julio R. Sobral, SVP Broadcast Operations of Fox International Channels. In RRsat, we have found a partner that is more than capable, and our work with them so far has met and even exceeded our expectations. We look forward to a long and fruitful relationship with RRsat, as we continually build our global audience of sports enthusiasts through them.