RRsat Global Communications Network Ltd. (NASDAQ: RRST), a rapidly growing provider of comprehensive content management and global distribution services to the television and radio broadcasting industries, announced today that it has been chosen to distribute two additional Russian-speaking channels, Smile of Child and Bridge TV, over Russia via Gascom’s Yamal 201 Satellite at 90° East.
RRsat has already started to distribute the channels from its teleport in Israel via Gascoms Yamal-201 Satellite, which will broadcast these channels over all of the CIS.
Smile of Child is an international, Russian-speaking channel broadcasting 24-7, targeting 4-12 year olds, which is currently viewed in 160 countries, and is retransmitted by over 450 cable networks in Russia alone. Bridge TV is a Russian satellite music channel presenting a modern and positive view on life and music. The channel targets young and active individuals.
These two channels join three additional Russian-speaking channels, CNL Siberia, CNL Europe and TBN, which are already distributed by RRsat via the Yamal-201 Satellite.
Gascom has always viewed its TV business sector to be of first priority: this is further visible by the fact that, despite the very high satellite utilization, we nevertheless managed to accommodate these two new channels, said Igor Kot, Deputy Director General of Gascom. We believe that our cooperation with such an advanced teleport such as RRSat, in itself increases Gascom’s ranking as a global satellite operator. We look forward to further developing this partnership over the future Yamal Satellites which optimally target the needs of a major client such as RRsat.
“Through our long standing working relationship with Gascom, and the Yamal-201 Satellite, we have been able to offer our customers access to almost the entire Russian territory, bringing the channels to millions of households through DBS and Cable headends,” commented Lior Rival, Deputy CEO and VP Sales & Marketing of RRsat. “RRsat, through its ever growing and expanding global network, is constantly seeking to enhance its offering to its customers, and we look forward to further strengthening our cooperation with Gascom through the future Yamal satellites.”