TVE
58
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ISSUE 1 2015
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THE CHANNEL
At AIB, we like sport. Who doesn’t? Our award for live
sport coverage searches out the most compelling
coverage, from the build-up through the match or event,
to post-match analysis.
This year it is rugby that takes the trophy with
Sunset+Vine’s coverage of the Aviva Premiership
Rugby Final 2014 for BT Sport in the UK. Immersive,
smart and compelling – altogether a uniquely engaging
viewer-centric live sporting production. The judges
were won over by innovative techniques which give the
viewer privileged access to the match build-up and the
on-field action – via the on-pitch interviews during the
warm-up, the dressing room cameras and the ref-cam.
Highly commended
IMG Productions for Channel 4
The Grand National
The Grand National is one of the world’s most-
watched horse races and after 50 years on the BBC,
Channel 4 acquired the rights. How could it improve
on the great job done for half-a-century by the BBC?
Comments from the judges were: ‘Gorgeous work
that makes the poetry of horse racing tangible’ and
‘Absolutely gripping – felt like I was in the race’.
Perhaps that was down to the 45 cameras around the
course, fence cameras and outstanding aerials.
Live sport coverage
Sunset+Vine
A remarkable range of subjects were covered in
extraordinary programmes that reached the shortlist
of our specialist category.
TVE’s fascinating documentary about the places
where Dalí lived and worked was titled Revealing Dalí.
‘Quirky and entertaining’, ‘revealing and imaginatively
made’, ‘a wonderful tribute’: these were some of the
judges’ comments. The well-researched production
lets you discover a world famous artist all over again –
by combining ingenious editing effects, archive
footage and juicy details of Dali's private life with
humorous narration and sound bites. Great creative
approach and tremendous quality work – one judge
commented that what might have been a boring story
for a niche market has been taken to a wider audience
with the chosen approach and level of execution.
Specialist programme
Highly commended
BBC
Brazil’s Soccer Cities
In the run-up to the World Cup in Brazil, BBC
reporters born in the country took viewers to their
home cities to reveal the inside story of these
fascinating and vibrant places. The judges remarked
that it was great to see Brazil’s story told by a local.
Beautifully shot, great editing, dynamic pace.
Voice of America
AIDS: Living in the Shadows
Even in today’s society there is still shame attached to
having AIDS. More education on the subject is
required. The judges felt the bravery of the
storytellers was commendable and remarked on the
real story-telling which revealed unexpected, new
insights. Elton John as the linking element worked
very well, said the judges – and the whole piece was
nicely shot and edited.
TheAIB
s
2014
INSPIRINGCREATIVITY
